If you are a WordPress fanboy or simply want to learn more about the software that powers nearly one-half of the world’s websites, then attending WordCamp is a good place to start. The event is online this year and you can attend for free.
If you want to volunteer your time, but don’t necessary feel up to the traditional constructs of in-person volunteering, consider becoming a digital volunteer – even if you are not a software programmer.
Recently, I was the benefactor of a handsome NFLShop.com gift card, courtesy of a promotional credit card offer. So while this post may seem a nit-picky, I am using it to illustrate how a powerful brand has decided to go against established e-commerce practices. Is it paying off? We’ll have to wait and see. In… Read more
Last week I shared an article about deleting the Facebook application from my beloved iPhone 7. I definitely experienced some withdrawal symptoms ranging from FOMO (fear of missing out) to a big empty void of free time. The latter was a boon after the FOMO wore off (took only a few days). Suddenly I felt… Read more
I work in marketing. In fact, I’ve made a great career out of it – helping organizations evangelize their products and services in a honest and transparent manner. Part of my success is predicated on social media, and specifically, Facebook. In prior roles, I was a very large Facebook advertiser, spending millions per year on… Read more
Big data has been around as long as data. Think about it for a minute. When man built the first computing machines that produced output, we had to invent some way to store the output. Magnetic tape was an early solution and as our data appetite grew, so did our innovation into to shrinking the… Read more
As a leader of a marketing organization, I am in a constant state of juggling competing priorities. My clients each believe their priorities are the most important, and thus should be completed first. In reality, that is almost never the case. In fact, many times their priorities are the least important. It’s my job as… Read more