Tampa, Florida 33629

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Good emailing requires proper etiquette.

Handle negative buzz like the pros

I’m excited to share (and self-promote) that I will be participating in the ClickZ Live annual marketing conference in New York City. From ClickZ: Creating the Ultimate Customer Experience April 11-13, 2016 Attracting 1,000+ marketers and business leaders, our 17th annual event in New York will equip you with cutting edge strategies to inspire, acquire,…
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Nicebot combats evil, sort of

It is programmed through an API to send a complimentary tweet to every registered Twitter handled in Twitter’s ecosystem (some 300 million accounts), one-by-one, every 36 seconds.

thumbs up

Companies should not uses consumer’s social content without opt-in

It’s a great article that explores a number of pertinent topics with regards to consumer generated content (photos, tweets, etc.) on social media and how companies may leverage that content for their own marketing campaigns.

When an employee is miserable… then what?

One of my roles as head of marketing at a large employer is dealing with the ramifications of unhappy, miserable employees that insist on staying in their jobs and complaining instead of quitting or resigning.

Should I purchase domain names proactively?

This past week, The Donald made headlines when it was uncovered that his company owned thousands of domain names that are simply being parked in what it deems as a defensive move.

ClickZ Live Toronto – Session update and discount code

In an effort to beat the heat this summer (I live in the sub-tropics and it’s hot, I mean like step out in the sun and fry an egg type of hot). So, what better way to take a break from the heat and head north of Tampa. Way north… How about Toronto? I can’t…
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Ultimate Medical Academy Website

How to redo a corporate website in 12 weeks

Website relaunch projects don’t have to take a year (or more). In fact, when executed properly by skilled teams, you can rapidly deploy (or redeploy) a new website. Here’s how I recently relaunched the website for my school, Ultimate Medical Academy

Speaking in Sweden

Social Media in Sweden

I’m excited to announce I have been added to the speakers list at Bring Dialogue’s annual conference taking place in Str√∂mstad, Sweden August 23-26.

I Quit!

Thinking of quitting? Think again…

Thinking of jumping ship and quitting? Chances are you’ll run into many of the same things that make you unhappy at your new job. And you’re trading in stability (stable, predictable job and environment) for a large amount of risk.

Back on Tour in 2015

As many of you know, I took a new full-time position with Ultimate Medical Academy earlier this year. On top of the new job (which required relocating my tribe from the DC Metro to Tampa, FL), being a dad for a toddler required a brief hiatus from the speakers circuit. I’m pleased to announce that I’m back on tour in 2015 with the first two stops announced.