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Group Buying is a Commodity Service

Group Buying is a Commodity Service

I’ve been saying for a while now that services like Groupon are at risk due to the low barriers to enter the market by competitors, even those who are not well funded. Here’s one company, Group Commerce, that is proving me right – by enabling any web publisher to enter the market through a white-labeled group by program.

http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=146553&nid=124655#

 

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