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Screenshots Can Be A Great Reporting Tool for Social Media

Screenshots Can Be A Great Reporting Tool for Social Media

Sarah Findle writes a nice post about how to trumpet your success in social media. With reporting, measurement and analysis reinventing itself every few months in the social space, I recommend not getting too set in your reporting ways. Instead, focus on high level objectives and some basic reports that demonstrate your success. Sarah’s suggestion of screenshots is one I use regularly for my clients. If we have a positive Facebook endorsement, we capture and share it in sort of a “story book”. We also write up very brief case studies demonstrating the success of a platform by showing examples.

Here’s the article:

http://socialmediab2b.com/2011/03/b2b-social-media-reports/

 

One Response

  1. Sarah Findle says:

    Dan,

    So glad you enjoyed my article. Thanks for sharing with your readers!

    Cheers,
    Sarah

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