Tampa, Florida 33629

Tag: conversion rate

Facebook Reduces Ad Text from 135 to 90

Recently, Facebook notified its advertisers that new ads would be subject to a 90-character limit while existing ads at the 135-character limit will be grandfathered.

Google’s New +1 Social Extensions & Their Impact

If you are a Google AdWords advertiser, pay close attention to a new ad extension recently released, “Social Extensions”. These will show how many people have “+1” your Google+ page along side the ad. This is basically a very strong social signal. For instance, if I run a search for pizza joints in Reston, Virginia…
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Google to Position Ads Below Search Results

Today, Google announced that it will be displaying some paid ads below search results (opposed to the side). I was not able to confirm, but still assume ads above search results may co-exist with those below search results. In this case, organic results will be “sandwiched” between paid results.