In a recent publicized report, thanks to Facebook having to keep its business in more of a public eye due to the company being publicly traded now, we learned that 8.7 percent of Facebook accounts are “fake”, more more than 80 million. We already knew this.
Consumers have way too much faith in what they read and hear online. The problem is that many people believe if it is written (or advertised) on the internet it must be true. We believe Wikipedia. And we believe all those ads on Google. And that’s the problem. Some of those ads are scams.
Just a reminder to all my friends and readers that I believe this business is operating a con by claiming you damaged their vehicles on your trip. I would be extremely cautious when considering this attraction and urge you to think twice.
One of the more common questions I get asked is that of whether it is okay to bid on trademarked terms of your competitors. For instance, if you are Ford, should you bid on “Chevy” so that your ad comes up on Chevy-related KWs?
I’m sick and tired of reading bullshit comments on websites, typically written by uneducated, non-expert people hiding behind a shroud of anonymity offered by the web and forum-based review and rant-oriented sites.
Another good point is that Symantec is pushing its archiving and e-discovery software, which should be a good reminder to document social media issues well for legal purposes and have a well-defined triage, escalation and crises plan for handling issues in real-time.