Tag: social buying
As if the online coupon market wasn’t crowded enough, another big player has entered the space which will continue to further inundate consumers with opportunities to purchase so-so deals online.
Are you a small business and considering doing a group buying promotion such as a Groupon or LivingSocial promotion? If so, there are a number of questions you first need to ask.
I have spent a fair amount of time debunking Groupon’s valuation based upon low barrier to entry for competition… and basically, time has proven be both right (there is a new competitor by a big media company each day) and wrong (Groupon continues to grow at leaps and bounds).