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Tag: engagement

The 120 Rule

Are you optimizing your work stream? Try the 120 Rule to improve employee satisfaction and retention. It’s okay to ignore 20-percent of your work if you’re always working on the most important stuff.

Dan Soschin - Defending your Social Media Turf

Defending your turf on social media

Should I respond to a negative review/comment on Facebook page?

Social Media Week DC – Value of Like Recap

Thanks to all my fellow DC social media gurus for coming out to Manassas and completely filling the conference room on Wednesday. What a thrill. We had standing room only!

Google+ Adoption Continues to Accelerate

It appears that adoption of Google+ continues to accelerate despite critics and nay-sayers who continue to dismiss its relevancy. Of course adoption is simply a count of the number of registered users and doesn’t necessarily correlate to similar numbers for engagement and time on site.

Value of Facebook Engagement

As you all know, I’ve reported and spoken on the topic of Facebook engagement and calculating its ROI for your business. Recently, I came across this article by Janette Speyer and Alison Brown that provides data from a survey by SocialCode. Some really interesting data that reaffirms the importance of ensuring you have a highly engaged Facebook audience.

YouTube Upgrades Insights into Robust Analytics

YouTube’s effort to remain the dominate force in streaming video received a nice boost today with its upgrade of the legacy-driven “Insights”.

Why your business should use Twitter

If you think Twitter is silly, then you have fallen for the propaganda of Ashton Kutcher and Charlie Sheen and other celebrities who primarily starting using Twitter to let us know where they were partying and what food they like.

A Facebook Page, Now What?

Businesses, one after another, are creating Facebook pages with the hopes of driving people to “like” them. However, many businesses fail to realize just having a page, and just obtaining likes are on the first steps.